My friend told me about how when her brother, Michael, was in Sydney recently, one of the boys at the party started big noting himself about how wonderful his suit was, bragging that it was a Zegna or something and worth thousands of dollars. Michael sat quietly, listening to this creep big-note himself in front of the girls for some time before the guy made the mistake of asking what brand of suit Michael wore. Michael responded, “My suit doesn’t have a brand.” At this, with just enough of a pause, the other guy thought that he had won, until Michael added, “I have my own tailor.”

The other guy was flawed – as were his chances with the girls that he had been showing off to! It was such a beautiful reminder that while people ‘trying’ to get somewhere might live through their brands, the ultimate remains having your clothes personally made for you… Tell us your stories – the best story for the next month will receive a free tie!

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